BizSugar.com › Advertising › YouTube's 'Hot Spot' Reveals Where Videos Lose Viewers

Google has launched a new feature for YouTube Insight: Hot Spot, which enables clients to play their videos alongside a graph that reflects the "ups-and-downs of viewership at different moments within the video."

"Hot" and "cold" spots in the content are determined by comparing a videos abandonment rate to other videos on YouTube of similar length.