BizSugar.com › Advertising › Appealing to Consumers on Black Friday

A jaw-dropping 212 million shoppers showed up to take advantage of Black Friday sales in 2010, with an even more astounding $39 billion being spent on merchandise. What this means for your business, of course, is a healthy competition to draw in as many of those 212 million shoppers and as much of an “in the black” profit as your organization can manage going into the first day of the 2011 holiday season.