How to Get Customers Engaged in Your Brand

Posted by StepByStepMarketing under Advertising
From http://www.fuelnet.com 4840 days ago
Made Hot by: aliciatrinidad on October 29, 2009 12:19 am

FuelNet presents a case study on how the owner of an independent film company generated buzz for a new movie through social media.

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Comments

Written by ShawnHessinger
4840 days ago

A great example of the fine line between generating buzz and less transparent forms of social media including paid reviews etc. This method simply centered around getting others involved and letting the chips fall where they may. This is different than hyping a product which always implies a dishonest approach and is often more transparent than the marketer realizes to outside users.

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