BizSugar.com › Advertising › What Millennials Want From Native Ad Content #infographic #infographic

Research unveiled [13 March, 2015] has shown that native advertising works for most UK internet users under the age of 34: almost six out of ten (57%) will visit online content that appeals to them even if that content has been obviously paid for or sponsored. This figure rises to 63% among those aged 18-24.