BizSugar.com › Advertising › Why is Video Production So Expensive?

When it comes to marketing content, video is the way to go. But one of the biggest misconceptions about video production is why is it so expensive? With iPhone cameras, and apps that let any beginner create video these days, it’s sometimes hard to see the value in professional video. Anyone can hit record on a camera, but not everyone can make a quality video that gets results. In this article we’re going to explain some of the bigger factors of cost when it comes to professional video production.