Buyer Science: Who are They… and What Do They Want?

Buyer Science: Who are They… and What Do They Want? - http://www.semrush.com Avatar Posted by megantotka under Customer Service
From http://www.semrush.com 2153 days ago
Made Hot by: maestro68 on September 7, 2015 8:54 am
Marketing psychology focuses on human behavior and how it affects marketing decisions. Marketers can use psychology to create a more effective marketing strategy. Behavioral economics is the study of psychological, social, emotional and cognitive factors that influence economic decisions, and how those decisions affect returns on investment, market prices and resource allocation. Together, these two areas provide insight into the mind of consumers and new ways to increase profits.





Comments


Written by lyceum
2150 days ago

As a former B2B purchaser, it is a enjoyable read to learn more about B2C "buyer science"...



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