Customer Experience is the Sum of Emotional Reactions - Brian Solis | Small business news; tips; networking

Posted by kimonos under Customer Service
From http://www.briansolis.com 3221 days ago
Made Hot by: Webdev1 on January 14, 2016 4:58 am

As 2015 drew to a close, I flew to Düsseldorf from London to close out NEOCOM, an annual event for multichannel retail and commerce. There I spoke about “retail re-imagined,” redesigning the online and offline shopping experience based on the incredible technology and behavioral trends playing out now and over the next few years.
Following the event, I met with the NEOCOM team to shoot a short three-minute video that I would love for you to see.

Who Voted for this Story

Top BizSugar Users

This week's most active BizSugar users. Join Them!

Comments

Written by AngelBiz
3216 days ago

I like the title. When you look at it customer experience is how customer perceives he is being treated by your business, which is a direct result of what emotions are triggered in his mind when he is interacting with the employees and website of your business. The more positive emotions you can create with the customer the more satisfaction he will have leading to higher sales.

- 0 +