Customers Your Company Doesn't Want | Small business news; tips; networking | BizSugar

Submit an Article

11

Customers Your Company Doesn't Want

Customers Your Company Doesn't Want - http://www.businessweek.com

Posted by ShawnHessinger under Customer Service
From http://www.businessweek.com 5422 days ago
Made Hot by: on June 22, 2009 4:33 pm

Steve McKee of Business Week talks about identifying your customer base and forgetting about trying to please everyone. There are some good points here about niche marketing but it may be a good idea to avoid positioning your product before you find out who really wants it.

Who Voted for this Story

Top BizSugar Users

This week's most active BizSugar users. Join Them!

Comments

Log in to comment or register here.

Subscribe

Latest Comments

“Adam: I have to look into this issue in the near future... ;)...”

“Rachel: Thanks for your input. I tend to agree with you. It was...”

“Hey Martin, Honestly, no. I think that most people can tell that they are...”

“Fantastic, thank you!...”

“Honestly, no. I think that most people can tell that they are looking at...”

Share your small business tips with the community!

Share your small business tips with the community!

Share your small business tips with the community!

Share your small business tips with the community!