BizSugar.com › Customer Service › How Collaboration Apps Shape Each Customer Experience

How many touch points does your company have with its customers? From one end to the other of the customer life cycle, customer contacts include pre-sales and proposals, sales orders and contracts, shipping and Invoicing, service delivery and ongoing support. And if you’re selling a service rather than a product, your interaction with your customers may even be 24/7. These are all opportunities to show your customers how smoothly your enterprise runs, with the left hand always knowing what the right hand is doing and vice versa.