Few businesses do well without a multi-tiered marketing and advertising plan, and one good tool for your small business arsenal that combines elements of both is direct mail.

This tried-and-true technique, in which a business owner sends a message or an offer directly to a customer or prospective client via mail, can help boost sales or move a product.





Comments


Written by ShawnHessinger
3845 days ago

Interesting how paper remains important during the emergence of a paperless society and raises questions of what fate awaits the traditional printing industry.



Written by lyceum
3845 days ago

I think the printing industry will be around in the future, but it has to change and become more interactive. Direct mail has to become even more personalized in the future.



Log in to comment or register here.
Subscribe

Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!