How to Create an Email List Without Sacrificing Trust

Posted by MattMansfield under Direct Marketing
From http://www.pbsmartessentials.com 4793 days ago

It takes years to build up trust, and only seconds to destroy it. These tips will help you build an email marketing list full of customers who trust what you have to say and sell.

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Comments

Written by HeatherStone
4793 days ago

Great post on a very important topic, Matt. It's important to communicate with customers and other potential followers, but not at the expense of trust, possibly your business's most important asset.

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Written by MattMansfield
4793 days ago

Thanks for your kind words Heather!

Especially when starting out, I see businesses who don't realize that they are already sitting on a potential goldmine of contact data which they can use to kickstart their list.

I want to see more folks use that info to achieve success.

-Matt

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