BizSugar.com › Franchises › Public Relations for Small Businesses -- Does That Exist?

There’s an overabundance of public relations agencies and despite their high costs — or maybe because of them — they’re not trusted. If you do hire one, you’ll get no guarantees.
There are 29 million businesses in the U.S., but fewer than one percent are represented by PR agencies.
“When you come from the agency world, you know where inefficiencies, mistrust, and disconnects with the non-PR world come from,” said Matthew Bird in an interview with Small Business. Bird is a digital media industry veteran who intends to shake up the industry he worked most of his life in.