If you’re going to be a product entrepreneur, sooner or later you will have to deal with counterfeit products. It doesn’t matter if you’re a tiny one item inventor or NIKE, it happens to everyone.

Who Voted for this Story





Comments


Written by HeatherStone
3901 days ago

Hi Julie,

Thanks so much for sharing your post with the BizSugar community. Arguably, small businesses that have created a product face the greatest challenge in this area since they often lack the financial resources of a much larger corporation when it comes to protecting the products they have created. At the same time, as small businesses building a brand, they can also suffer financially disproportionate damages with fewer overall sales and a potentially weaker association with their product among consumers. What would be your top advice to a creator operating on a shoestring budget when attempting to launch a new product?



Log in to comment or register here.
Subscribe

Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!