BizSugar.com › Human Resources › What is great talent looking for in an employer?

Attracting and retaining great talent isn’t easy, it takes time and effort to build an employer brand that people want to engage with and work for. The internet makes it very easy for potential job applicants to research and make a decision as to whether or not they want to apply for a position within the business. Building and maintaining a strong employer brand not only helps with your recruiting efforts but also boosts your business in pretty much every area.