This second article in the new Brand Matters series on Under30CEO.com takes a step back, and looks at the fundamentals that small business owners need to keep in mind when choosing a brand name for their business. From determining when you have a protectable trademark to discovering whether you might be infringing someone else's rights, there are a wide variety of issues that small business owners need to keep in mind.

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Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!