BizSugar.com › Marketing › 23 Answers You Need To Define Your Target Market

We’d all love our product or service to appeal to everyone but you’re living in a fool’s paradise if you think that’s possible, or that it’s good marketing. Trust me when I say that the right words into the right ears will get your much further than taking a megaphone to a crowd of people.

Here are 23 questions you should be answering to find your target market – the group of people who are most likely to buy from you.