The French jewelry maker, Cartier, launched its very own profile on MySpace as an attempt to appeal to a new crowd, the computer savvies. They are one of the first luxury brands to seek help from a social networking site to spread the word or L.O.V.E.
Cartier uses the power of MySpace to appeal to new audiences
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77Lab under Marketing
From http://lab.77agency.com 5739 days ago
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