It's every company's nightmare: a competitor enters your market with a similar product priced at a fraction of what you currently charge. You need a strategy for beating the low-ballers. So what's the best way to proceed?
How to Beat a Lower-Priced Competitor
Posted by
suzyQ under Marketing
From http://www.bnet.com 6228 days ago
Made Hot by: on November 1, 2007 1:24 pm
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