At the end of the second week though, I logged in to find a slew of emails from vendors whose email lists I had apparently signed (tough to remember from two weeks ago). And the email marketing practices I’ve seen since have been surprising.

Whether you’re a small business or large organization, here are some basic best practices to keep in mind when reaching out to people via email:

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Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!