Defining your competitive set is a major and critical decision that you need to make about your business.
It will drive everything that you and your people do and focus on, sometimes without realizing it. It will be critical on determining what your business will become. What you decide may even take you to places you did not know that you needed to go.





Comments


Written by Sian Phillips
3589 days ago

I really like this post Gary. Not being in Marketing I didn't realise these are the steps needed to be taken but reading your post they make complete sense



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Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!