Andy MacMillan, CEO of marketing automation service Act-On Software, discusses why adoption rates are so low today, why he feels adoption rates are on the cusp of exploding, and the role MA is playing in sales and customer retention.





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Written by lyceum
3073 days ago

How personalized could marketing automation become?



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Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!