Are Authentic Business Owners Happier?

Are Authentic Business Owners Happier?  - http://www.openforum.com Avatar Posted by ivanastaylor under Marketing
From http://www.openforum.com 3538 days ago
Made Hot by: Monsieur Eraser on February 23, 2011 2:08 am
Structure your business around who you are. Being authentic is a sure fire way to differentiate your business from others. Not only is it easy to come up with great marketing strategies, but it becomes fun to get and keep custoomers.





Comments


Written by lyceum
3538 days ago

Ivana,

Yes, authentic business owner are happier if they are true to their virtues and strive to achieve their values.

The first thing in Amber Mac's ABC-rule in social media activities, is to be authentic.



Written by sherisaid
3538 days ago

Ivana, this is a terrific article. The principle of honesty in business is simply so refreshing. I am always happy to support businesses that value a human connection, and my favorite business for SO many reasons (including, but not limited to, Cherry Garcia) is Ben & Jerry's. I think ethical business is possible, and there are a lot of businesses out there that prove it every day.



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Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!