Big data marketers at small and large companies have become the paparazzi of everyday people by capturing and exploiting every detail of their lives. But the public won't run and hide like celebrities do. If marketers don't change course soon, consumer backlash will be ugly.
Big data marketers: the common man's paparazzi
Posted by
bakercom1 under Marketing
From http://www.fiercebigdata.com 3203 days ago
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