In my opinion what sets good marketing apart from “bad marketing” is getting the basics right. By this I mean having actionable data on customers and the market that dictates the direction of a company’s marketing.
Going from good to great requires imagination and flare, however, to get to great you first need to be good. Below are a collection of basic questions you should be able to answer about your business marketing (part 1).
Can you answer these questions about your marketing?


From http://www.marketingnerd.co.uk 4218 days ago
Made Hot by: HeatherStone on September 15, 2011 4:27 am
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Comments
4218 days ago
You bring up some good points. The best information always comes straight from the horses mouth. Why people forget this or are afraid to is beyond me.
4211 days ago