I don't recall who said it but I remember someone saying something like "it's not about the number of followers but the amount of engagement an influencer has". Time and again, this has proven to be true from campaigns that we've ran and from case studies we've read. For this week's company spotlight, here's another example of an influencer marketing campaign success!
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“Javelyn: Thanks for sharing these ideas. I see the potential for a...”
“Adam: Thanks for your response and input on how to do posts reels on...”
“Yeah, that's a difficult one to solve.
There are a few things you can do,...”
“Mike: Attention grabbing headline! I will bookmark your post and read...”
“The hard thing with the timing, is if you have an international audience...”
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