Does Your Marketing Educate?

Posted by Louisa under Marketing
From http://www.louisachan.com 3527 days ago

Educators have been doing what marketers are recently paying more attention to:
- Using content to awaken awareness
- Educating prospects on what they need

There are lots more that business owners can learn from educators. Especially in this age where content marketing rules. Marketers need educate? http://www.louisachan.com/marketing-that-educates/

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Comments

Written by HeatherStone
3527 days ago

Hi Louisa,

Thanks for sharing! Great post! My question. What would you say are the best questions to ask to determine whether your marketing is indeed educating your customers?

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Written by Louisa
3525 days ago

Hi Heather Stone, Thanks for the question. My top question would be: "Are my prospect closer to identifying the solution they need?"

If prospect are still unclear as to what they need, then either the proper gaps have not been identified or that the proper bridge has not been laid out for them.

Interested to know what your question(s) would be ...

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