In this series of posts, we’re taking on the challenge of doing exactly that – step-by-step. In the first post, we simply got our arms around the fact that a competitive advantage was quantifiable and objective, not claimed by another competitor and NOT a cliche.
- See more at: http://diymarketers.com/finding-your-competitive-advantage-2-customer-intimacy/#sthash.Ul9ojAa3.dpuf
Finding Your Competitive Advantage #2: Customer Intimacy - DIY Marketers
Posted by ivanastaylor under MarketingFrom http://diymarketers.com 3342 days ago
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