BizSugar.com › Marketing › How important is e-commerce for the retail industry?

E-commerce also known as electronic commerce or internet commerce, it is a process of buying and selling of products or service and transferring data over an electronic medium (Internet). The most important reason behind the growth of Internet users besides social media is e-commerce. Transaction of data, funds, and money are also considered as E-commerce. These all business transactions can be done in four ways: Business to Business (B2B), Business to Customer (B2C), Customer to Customer (C2C), Customer to Business(C2B).