Here's a new way to think about marketing a small business: Instead of return on investment (ROI), think return on relationship (ROR) with your customers. Works like this...
How Return-on-Relationship (ROR) Trumps ROI
Posted by BizBest under MarketingFrom http://www.bizbest.com 4383 days ago
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4381 days ago
Thanks for sharing!
4382 days ago
4383 days ago
I like the idea here. Building a relationship instead of just looking for the upfront payback. It's definitely longer term business strategy.