BizSugar.com › Marketing › How to Build Your Personal Brand With Nonverbal Communication

When it comes to our personal brand, communication is a tricky thing. Most people think it only pertains to what we say. What we don’t say is often overlooked. I have friends who can captivate a crowd of 3,000 people, but can’t return a phone call. Their compelling ability as a speaker is great, but when you can’t return a call or email, you make people feel unimportant. I have other friends who are brilliant writers who would rather wrestle a rabid herd of goats than do a video chat. It’s great to be so eloquent with words, but it’s harder [...]