BizSugar.com › Marketing › How to Grab Your Share of Back-to-School Spending

Summer may still be in full swing, but for retailers targeting children, teens and college students, it’s not too early to start thinking about back-to-school. Year-round school schedules in much of the country mean many school districts start schedules in August. And millions of bargain-hungry parents are already plotting their budgets for the back-to-school spending spree.