How to Make Sure Ex-Customers Don't Destroy Your Marketing

How to Make Sure Ex-Customers Don't Destroy Your Marketing - http://blog.hubspot.com Avatar Posted by ferdinandtan under Marketing
From http://blog.hubspot.com 4786 days ago
Made Hot by: on July 7, 2009 5:03 pm
One of the most important aspects of marketing is turning your customers into advocates for your brand and product.

Unfortunately, the reality of business is that every company has customers that leave its service. These customers can turn into thorns in your company's side if they're not treated right, so it's important to ensure that even your ex-customers are happy with their experience.





Comments


Written by ShawnHessinger
4785 days ago

This is really important because it's all about reputation. Honestly though, I guess it's probably unrealistic to believe any procedure is going to be 100% effective in preventing former customers from trashing you.



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