Words change meanings. In our daily life, we listen and say many things to justify our conversation - some words stay out in our mind, many go away with time. With human psychology, nobody can remember everything but when I say "Connecting People" your mind may immediately pick up that I am talking about Nokia.
Impact of Slogans on Branding


From http://socialmediatoday.com 3571 days ago
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3568 days ago
Awesome post. Can't agree more. Slogans help people differentiate you from other brands.
3568 days ago
Thanks for the comment :-)
3571 days ago
3571 days ago