How long do you think guerilla marketing has been around? How about since at least 1912, when the first Goodyear Blimp took flight and made jaws drop. There are amazing success stories in guerilla marketing, and many of them have become so much a part of life that we forget how they came to be.
Lessons from Old Guerillas
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stepbystepmarketing.com under Marketing
From http://www.stepbystepmarketing.com 4639 days ago
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Comments
4637 days ago
Rivkah
4638 days ago
-They invaded the neighborhood
-The rang those bells: sort of the Pavlov's dog effect = salivation
-They got you running home to ask mom or dad for some money
-Then you went running to get a treat before they drove away.
It seemed to work well.