Let THEM Say It For You – They Can Do a Better Job

Let THEM Say It For You – They Can Do a Better Job - http://www.awaionline.com Avatar Posted by AWAI under Marketing
From http://www.awaionline.com 2705 days ago
Made Hot by: steefen on November 30, 2013 5:12 pm
WHO SAYS SO? is the great question in the prospect’s mind. People instinctively distrust advertisers and advertising, and need a lot of reassurance to believe a proposition they’d very much like to believe.

One means of replacing skepticism with trust that every sales pro, marketer and copywriter is well aware of is social proof, most frequently presented via customer, client or patient testimonials.





Comments


Written by tiroberts
2700 days ago

Testimonials are the best way to show your credibility. I'm in the process of collecting more testimonials to add to my blog now too. Thanks for sharing your insights.



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