Marketing Strategies Emotional End Benefits

Posted by m4bmarketing under Marketing
From http://www.m4bmarketing.com 4863 days ago
Made Hot by: maplesummit on July 27, 2011 3:17 pm

An effective small business marketing strategy to grow your brand is to use the emotional benefits for new product or service ideas. Here are a few tips how to do it.

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Comments

Written by Authopublisher
4842 days ago

A lot of established brands are living proof that emotions are a great source of inspiration for marketing strategies!

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Written by yoni67
4863 days ago

Very nice job as always Susan!

Emotional appeal is always a good thing. Some marketing makes you want something. Great marketing, I believe, makes you feel that you can't do withou that particular thing.

I would be a bit hesitant though with new products when a company already has one that is successful. If the new product works out well...happy ending; if not, it can sabotage the original brand.

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Written by m4bmarketing
4862 days ago

Thanks Yoni. You do have to be careful when looking at line extensions but they can really help grow a business. Emotions are important in life and in marketing which I know is stating the obvious.

Susan

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