BizSugar.com › Marketing › My One, Two, Three Punch For Effectively Choosing Ideas (And Aligning Them With Your Goals)

One thing I’ve noticed is people have problems setting long term business goals and then choosing among their many ideas.

It’s easy to understand – setting long term goals is hard.

And sometimes it seems like – what’s the point?

Things change so drastically, how can you ever expect to hold onto long term goals?

Really, short term goals are where it’s at – and that’s where progress is made, right?

And while there is some truth to that, I see now more and more how my long term goals inform my short term goals and help me decide what projects I should work on.

I’ve recently started building a software for digital marketers called NinjaOutreach, and you might be wondering how exactly I ended up in that space and why that fits with my long terms goals over other projects I could have done, so I thought I’d share.