Return on Investment (ROI): What is ROI and How to Calculate It?

Posted by adamjayc under Marketing
From https://www.brax.io 381 days ago
Made Hot by: steefen on January 23, 2022 2:02 pm

Remember the time when companies need not spend on advertisements to promote their products? You don’t? Ah yes, because there was never a time like that. Whether you are a start-up or an established company, if you want your ideal customers to buy from you or to subscribe to your service, advertising is essential.

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Comments

Written by lyceum
377 days ago

Adam: It is all good! Thanks for follow along! :)

All the Best,

Martin

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Written by lyceum
377 days ago

Adam: I was pulling your leg a bit! ;) I am all for doing return on engagement, without putting a dollar value on it. I wanted to see you reaction and response.

All the Best,

Martin

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Written by adamjayc
377 days ago

I was wondering if that was the case haha :)

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Written by lyceum
378 days ago

Adam: How do you integrate ROE (return on engagement) into the mix? ;)

All the Best,

Martin

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Written by adamjayc
378 days ago

I don’t like to put a dollar value on engagement. The benefits of ROE usually can’t be quantified in any way that makes sense. So I don’t factor it into ROI.

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