Writing for search engines as well as trying to catch humans' interest can be hard. Expert bizwriter Suzan St Maur explores the problems...

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Written by BizRock
2716 days ago

What to choose? I am always for golden middle! :)



Written by HeatherStone
2716 days ago

Perhaps online advertising has forced print to be "more honest", however the process of SEO, crafting headlines for the spiders, also contributes to a lot of dross that legitimate businesses must wade through to differentiate themselves. How many great and terrible articles start out with the same headlines online?

The whole thing, however, is fascinating. Great submission!



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Share your small business tips with the community!
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Share your small business tips with the community!