So, WHO Are You? Realizing the Importance of a Consistent Online Persona

Posted by HollyHanna under Marketing
From http://www.theworkathomewoman.com 4002 days ago

When I go online to network or to learn more about a future client, I am surprised that I often cannot answer the “who are you?” question, even though I have spent a half hour devouring the person’s many social platforms.

Who Voted for this Story

Top BizSugar Users

This week's most active BizSugar users. Join Them!

Comments

Written by HeatherStone
3999 days ago

Call it persona, brand or anything you like. Creating a connection with customers builds trust. It is not simply something to add personality and flair to your business. It is a critical part of the sales process itself.

- 0 +

Written by sundaydriver
4002 days ago

A nice story. And I admit that it's really hard to show the real me in online persona. What I am here is not really who an I. What's the benefit of showing the real me online?

- 0 +