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STEPS: The secret behind viral Facebook Posts

STEPS: The secret behind viral Facebook Posts - http://jasonhjh.com

Posted by JasonHJH under Marketing
From http://jasonhjh.com 3717 days ago

Jonah Berger summarised the reasons why stories go viral as STEPS. In short, they are

Social Currency
Trigger
Emotional Appeals
Practical Value
Story

But how do you apply these to creating Facebook content?

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