The Definitive Guide to Business-to-Business Marketing in a Recession

The Definitive Guide to Business-to-Business Marketing in a Recession - http://www.marketingprofs.com Avatar Posted by JohnH under Marketing
From http://www.marketingprofs.com 5099 days ago
Made Hot by: on July 16, 2008 3:52 am
Does an economic slowdown necessarily mean that business-to-business marketers have to find even more ways to do more with less? Or can a downturn create opportunity for smart marketers to grow and thrive?

In this guide to B2B marketing during a recession, Jon Miller answers these questions and share specific strategies you can use to shine when times are dark.





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