Matt McKinnon, program specialist at IDG Connect, takes us through why diversifying the tactics and channels in your marketing mix is a great idea to maximize your allocated marketing dollars and drive performance.





Comments


Written by tiroberts
3835 days ago

I like your approach here. It's important to diversify your marketing strategy and become less reliant on Google and other SERP to send you traffic and business. Thanks for sharing your insights and perspective with us.



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Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!