Still think senior consumers aren’t online? This misconception could be your business’s loss. A study earlier this year by Ipsos and Google of consumers age 67-plus found that seniors are using all kinds of digital platforms, including search, social networking and online video, and that the Web is fast catching up to TV as seniors’ number-one media activity.
Think Seniors Aren’t Online? Think Again
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From http://www.web.com 3915 days ago
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