TikTok for B2B Marketing and Sales, Anyone?

Posted by mapleleafmark under Marketing
From https://www.markevans.ca 1437 days ago
Made Hot by: mikehartman1 on May 22, 2020 9:05 am

TikTok is a global phenonmeon, right? Why wouldn't B2B companies use TikTok to drive their marketing and sales activities?

Who Voted for this Story

Top BizSugar Users

This week's most active BizSugar users. Join Them!

Comments

Written by mallaharidat
1434 days ago

I think the suggestion for how to use Tiktok was a great idea - one idea. This model translates well to many digital marketing platforms.

- 0 +

Written by lyceum
1433 days ago

mallaharidat: Are you using TikTok at the moment? I have a fellow Mastermind member who is exploring TikTok. He made some great arguments for exploring this service. Personally, I will not use TikTok, but I will check out alternatives, e.g., Byte (Vine follow-up app).

All the Best,

Martin

- 0 +

Written by mapleleafmark
1434 days ago

Martin - I'm not suggesting that brands jumped onto TikTok but they should explore short videos and microlearning opportunities - cheers, Mark

- 0 +

Written by lyceum
1433 days ago

Mark,

Thanks for your input! I hear and agree with you. Brands should explore the snack size format of content. Chris Brogan has made this point for a long time.

All the Best,

Martin

- 0 +

Written by lyceum
1434 days ago

Mark: No thanks! ;) I am worried about the ownership of TikTok and the fad urge of this service. It is an interesting tool to study for several reasons, but I will not use it.

Best Premises,

Martin

- 0 +