Understanding Mobile Shoppers: 3 Tips to Reach Your Mobile Audience

Posted by Pixel_pro under Marketing
From http://www.pixelproductionsinc.com 3418 days ago

Understanding Mobile Shoppers: 3 Tips to Reach Your Mobile Audience

mobile shoppingConsumers today have come to rely on mobile devices for much of their shopping experience. Mobile commerce is huge, and is still on the rise. Forrester reports that mobile commerce will reach an estimated $293 billion in sales by 2018. So, understanding mobile shoppers’ behavior is key if you want to reach them effectively. If you want to capitalize on this trend, here are some essential ideas you need to understand:

Who Voted for this Story

Top BizSugar Users

This week's most active BizSugar users. Join Them!

Comments

Written by Pixel_pro
3414 days ago

Hi Heather, Thanks for the comment and sorry for the delayed reply... took a mini-vacation :) I have certainly seen signs of that with local businesses we manage. Many of our local brick and mortar shops have been seeing very large boosts in sales volume as well as customer loyalty generated through mobile apps and mobile rewards programs.

- 0 +

Written by HeatherStone
3413 days ago

Thanks Chris,

Then it certainly could be a trend to watch. Hope you had a nice vacation. :)

- 0 +

Written by HeatherStone
3417 days ago

Hi Chris,

There seems to be such a tie between mobile marketing and brick and mortar shopping. With the rise of eCommerce, it seemed for a while like brick and mortar stores might be on the way out. Now, not so much. Do you think the rise of mobile marketing will actually provide a new boom for the brick and mortar business?

- 0 +