A micro-influencer is an individual with 1,000 to a million followers, though they’re usually at the smaller end of that spectrum. Because their accounts are smaller, they’re seen as more relatable by their audience, and they usually are open to genuine collaborations with brands. In this guide, we’ll take a closer look at what exactly micro-influencers are and how they’re changing the world of ecommerce.





Comments


Written by lyceum
367 days ago

Where do you draw the line between a micro-influence and an influencer? ;)



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