BizSugar.com › Marketing › What Marketers Really Need to Know About Video Optimization

You already know successful videos have a certain formula: they have to be interesting, informative, visually appealing, and concise, among other things. But what you may not know is that beyond creating great content, there’s a lot optimization that goes into ensuring a video’s success. Read on for some pro tips and terms to know before you embark on your video project.