Translating a brand for a successful global expansion requires more than language skills and technical knowledge. That’s because, as a brand, you can’t generate emotions and connect with international audiences with a one-size-fits-all message rewritten in multiple languages.
Why Smart Companies are Allocating Part of Their Development Budget to Transcreation
Posted by ivanpw under MarketingFrom https://www.noobpreneur.com 1469 days ago
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