BizSugar.com › Marketing › Why Your Ecommerce Business Is Losing 68% Sales And What You Can Do About It - Exit Bee Blog

According to the Baymard Institute, an average of 68.63% consumers are abandoning their online shopping carts. And the remaining 30% are either completing their purchases or are yet to be made aware of what your brand offers.

Losing 68 out of 100 potential revenue generation opportunities, is losing a lot of money! And the practice of abandoning carts is probably going to stay for a while.

With a gazillion ecommerce businesses offering the same range of products to the same target audience, acquiring a customer is becoming a challenge for many. And cart abandonment is becoming a common phenomenon.

Here's why most eCommerce businesses are losing 68% of their sales and how to recover them.